// THE PROBLEM

Most founders aren't limited by effort. They're limited by how much of the business still depends on them.

This isn't a tooling problem. It's a dependency problem. Three hours, live, and you leave with real pieces of your business finally captured, and working, outside your own head, not another tab nobody opens.

// WHAT WE COVER

Minute by minute. No filler.

You build alongside me the whole way. Bring the business you actually run, not a test account.

0:00 / 0:10

What Claude actually is

The plain version of "agentic AI." An assistant that can take multi-step action and use tools on its own, not just answer a question.

0:10 / 0:35

Cowork

Reading and writing your real files, connecting your tools, dispatching a piece of work to run while you do something else, and setting tasks to run on a schedule.

0:35 / 1:05

Projects

One place that holds your business context for good. The rule most people get wrong: Claude reads every file you put in a Project, so you curate it, you don't dump your whole Drive in. You build your first one live, with your own Founder Context Brief inside it.

1:05 / 1:25

Connectors

What they let Claude see or do in Gmail, Drive, Slack, and Calendar, and the honest do's and don'ts on what to connect, before your assistant needs to know any of it.

1:25 / 1:35

Break

1:35 / 1:55

Your AI assistant

Built on the Project and the Connectors you just set up. Give it a name, decide what it can do without asking you first across the tools you just connected, and set 2 or 3 real jobs.

1:55 / 2:25

Skills

What a Skill is and when it's worth building one. You build one live, for something you personally repeat every week.

2:25 / 2:40

Artifacts and Design

The documents, pages, and visuals Claude can actually hand you, and when to reach for which.

2:40 / 3:00

Do's and don'ts, and Q&A

A tight, consolidated cheat sheet across everything covered. Yours to keep.

// WHAT YOU LEAVE WITH

Built in the room. Running when you close the tab.

A working Project, your business context, curated, not dumped

Your own AI assistant, named, with real starting jobs

One Skill, built and tested on something you actually repeat

A one-page do's and don'ts cheat sheet

// PICK YOUR DATE

Three sessions. Same workshop.

Same workshop each time. Every session is shown in Dubai, Toronto, and Sydney time, so you can pick the one that actually works where you are.

Friday

Sep 11

Dubai: 09:00-12:00
Toronto: 01:00-04:00
Sydney: 15:00-18:00

Best for the Gulf and Asia Pacific

Thursday

Sep 17

Dubai: 19:00-22:00
Toronto: 11:00-14:00
Sydney: 01:00-04:00 Fri 18

Best for North America

Friday

Sep 18

Dubai: 09:00-12:00
Toronto: 01:00-04:00
Sydney: 15:00-18:00

Best for the Gulf and Asia Pacific

Pick your date and reserve · $98

$98 a seat, paid at booking. Your seat is confirmed the moment payment goes through, and the Google Meet link and calendar invite arrive straight away, with reminders 24 hours and 1 hour before.
Before you book: you need a Claude Pro account as a minimum, so you can build alongside me in the session rather than just watch.

// IF YOU WANT MORE, AFTER

The workshop is the first step.

The next rung

The Second Brain Sprint

One working session, done with you. Foundations installed, two skills live and doing real daily work, and a starter governance sheet: your rules, written down. The workshop shows you the tools. The Sprint installs the system on your business.

$497 FOUNDING RATE THROUGH SEPTEMBER, THEN $597

Book the Sprint

// WHO'S RUNNING THIS

I run it myself. Every time.

I'm Sheila Randall, founder of Fix The Friction. MIT-trained AI strategist, MBA, Claude Code Certified, building automations since 2019. Based in Dubai, working with founders across the UAE, the UK, and North America. No one else facilitates this session.